We strive to provide quality insurance products to keep you protected.

Established in 1976 by Neil and Abby Friedman, Friedman Associates started as a Life and Health insurance agency. Since that time the agency has grown into a multifaceted organization that handles both commercial and personal insurance needs for thousands of individuals and businesses. For the last 47 years, Friedman Associates has delivered value, service, and insurance solutions to companies large and small. Our list of specialties continues to expand, and it includes Property and Casualty Insurance, Employee Benefits, Life Insurance and Retirement Plans.

At Friedman Associates, we understand the importance of establishing life-long relationships with our clients. We realize that customer satisfaction has been the cornerstone of our success and this focus has allowed our agency to continue to prosper. Our customer satisfaction policies have contributed to our active referral base. In short, we owe our growth to our satisfied clients.

Meet our amazing team

Our staff is extremely qualified to help your business grow

Howard Friedman,
CPCU, CBIA

President

Howard brings 29 years’ experience to Friedman Associates with a background in property and casualty and an emphasis in construction, auto service and restaurant risks.  Howard is a 1993 graduate from the University of Tennessee and a native of Virginia Beach.

Brad Johnson,
CBIA

Vice President / Commercial Lines Producer

Brad has been with Friedman Associates for 11 years and has 20 plus years of B2B sales experience. He has helped insure many types of businesses from contractors, restaurants, auto repair, manufacturers, health care, retail, and government contractors. Brad is a proud graduate of Old Dominion University and a native of Virginia Beach.

Chad Knapp

Employee Benefits Director

Chad brings 23 years of insurance experience to Friedman Associates. He also brings a wealth of knowledge and experience in the voluntary benefits world from Aflac. Chad is a graduate of East Carolina University and a native of Virginia Beach.

Thomas Dunn

Employee Benefits Producer

Throughout his 35-year career Thomas has continually expanded his knowledge and experience to encompass a broad spectrum of disciplines including business and estate law, accounting, and insurance.  He specializes in helping his clients avoid losses, reduce taxes, and guarantee retirement income. Thomas is active with the Society of Financial Service Professionals and serves as the 2nd Vice-President in the Tidewater Chapter.  He is also a Certified Continuing Education Instructor, helping fellow agents attain professional accreditation.

John Woleben

Employee Benefits Producer

John brings 43 years’ experience to Friedman Associates with a background in corporate and personal life insurance. John is a member of the National Association of Insurance and Financial Advisors and the Society of Financial Service Professionals. He is past president of both local chapters and is the past Chairman of the Virginia Insurance Continuing Education Board. He is also a member of the Hampton Roads Estate Planning Council.

Real-life results

What do our customers have to say?

Excellent
Based on 28 reviews
tay lane
tay lane
2022-08-31
I have work with Friedman Insurance (Brad, Kris, and Jenny) for many years. They have been a broker of choice for individual and commercial benefits (health, dental, and supplemental) insurance as well as commercial business insurance. No matter which service is needed their customer is alway first class. They work hard to offer you the best market deal you can get for the service you need. They receive multiple quotes from different carriers to provide you with the most competitive chooses. This offers you the opportunity to work with a carrier you like or chose the best plan based on your company needs.
Pritchard Exxon
Pritchard Exxon
2022-08-23
Friedman probably one off the best insurance agent that I worked with in the last 26 years in business, Brad my to go to guy knowledgeable, efficient, honest friendly handy my policies best way possible.
luke bava
luke bava
2022-08-19
Great company, always fights for the best rates for their clients!
Brian Williams
Brian Williams
2022-08-02
I have used Friedman Associates for years they are a Class Act.
Theresa and Meldin Shoulders
Theresa and Meldin Shoulders
2022-07-25
Our company has been working with Friedman Insurance since 2018. Brad and his team have been wonderful. I have never had to wait for any request. Jenny and Heather are GREAT!
Lynn Osborne
Lynn Osborne
2022-07-25
I use Friedman for all my business insurance needs! The staff is super dependable and helpful!
John Lassiter
John Lassiter
2022-07-24
I’ve dealt with Howard for 16 years with zero issues!
Matt Rinaldo
Matt Rinaldo
2022-07-24
Staff is fantastic. Responsive to all of my needs and requests.